Optimize your Blog Post Title Part II

Part I: Permalinks

For this post, I'll talk about the Post Title. Most of the time, the default structure of a single post page's title is "Blog Title followed with Post Title". This means that whenever your site shows up in search engine, the first thing that other people see is your Blog Title. If you notice, Google tend to cut off the title of the post and end it with three dots [...]. I, for one, always choose the page/site which shows the keyword I typed in the search box on their blog title. It doesn't really help if you have a long post title and the keyword they are looking for is at the end of it.

So what we really want is for the Post Title to show up first before the blog title. It's pretty automated to adjust it in Wordpress. All you need to do is install the All in One SEO pack plugin, enable it and make sure that the post and page title format shows %post_title% | %blog_title% {or you can change "|" into a colon or a dash but other than that, don't change anything else}.

For Blogger, from your dashboard, go to Design > Edit HTML then look for this code
    <b:include data='blog' name='all-head-content'/>

It's usually just above the first tag. Below that code, put in:
<b:if cond='data:blog.pageType == &quot;index&quot;'>
<title><data:blog.pageTitle/></title>
<b:else/>
<title><data:blog.pageName/> | <data:blog.title/></title>
</b:if>
Once again, you can change "|" into a colon or a dash.
Optimize your Blog Post Title Part II Optimize your Blog Post Title Part II Reviewed by The Peregrinator on 2:10 PM Rating: 5

6 comments:

  1. Thanks for the tip, it might come in handy with me, I can't avoid to make long titles oftentimes kasi. :P

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  2. Finally, a code that's working for my blog. Owe you with this. Thanks!

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  3. tipsntricks, glad to help :)

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  4. Thanks for sharing the code! I hope you will share lots of SEO tips here. :)

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  5. Great tips for blogspot users..

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  6. I really appreciate your professional approach. These are pieces of very useful information that will be of great use for me in future.

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